Job Title: Lead Generation Executive

Reports to: Business Development Manager

Industry: Technology Solutions Providers

Location: Nairobi

Job Purpose: Our Client is looking for an experienced and dynamic sales professional, who can deliver measurable success. The ideal candidate is highly motivated, an excellent communicator, can work well within a cooperative and friendly team as well as being able to work on their own initiative.

The primary focus of the role is to work with the Sales & Marketing team to develop and deliver a healthy lead generation programme, driving qualified leads into the sales pipeline. There will be opportunity to learn to deliver these opportunities through the sales cycle to successful closure. The successful candidate must firstly be able to show a proven track record of increasing sales revenues and meeting or exceeding personal targets. Secondly, show they have the initiative to impact positive change to add value to our business.

Roles Responsibilities

Manage, nurture and convert inbound leads into sales opportunities;

• Identify strong potential prospects using initiative and creativity, to generate outbound lead opportunities;

• Assess and analyse a prospects current process and requirements;

• Provide engaging and articulate information about companys value proposition to potential customers.

• Maintain well organised, up-to-date and accurate sales information and activity reports in CRM system.

• Demonstrates ability to interact professionally with potential customers via phone, email, telephone conferencing and webinars to discover their business needs and develop a positive business relationship

• Work closely within a small sales & marketing team and develop cooperative working relationships with all company colleagues;

• Provide accurate and timely information as required to project managers, the delivery team and senior management;

• Proficient in the use of social media tools like LinkedIn, Twitter, SEO optimization;

• Develop a strong knowledge of company products and services in order to facilitate the sales process;

• Understand how the benefits of the products and services can meet customers needs in various business verticals

• Carry out in-dept research about potential clients that can adopt the companys offerings

• Calling existing and potential customers to persuade them to purchase company solutions

• Carry out online demos for the proposed systems

• Generating promising leads for the outside sales team to pursue.

• Managing customer accounts by ensuring that existing customers remain satisfied with company solutions

• Developing and sustaining solid relationships with customers to encourage repeat business.

• Using sales scripts proffered by the company to drive sales and respond to client inquiries on email and phone.

• Developing in-depth knowledge of our solutions to make suitable recommendations based on customers' needs and preferences.

• Continually meet and exceed daily and monthly targets with respect to call volume and sales.

• Prepare weekly / monthly and quarterly reports on the reach

Update the CRM system on regular basis with the latest findings

Qualifications

• Bachelor's degree in marketing, communications, business administration, or related field is preferred.

• Must have 2 years of proven experience working as a BDE/Lead Generation/Telesales executive.

• Should have virtual B2B experience

• The ability to follow scripts.

• Strong negotiation and consultative sales skills.

• Excellent organizational and problem-solving skills.

• Exceptional customer service skills and Communication skills.
  

How to apply

Email your cv to [email protected]  Indicate email subject as Lead Generation Executive