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Digital Marketer (Expired)

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Recruiter / Employer: Peoplelink Consultants Ltd
Contract: Contract / Casual
Salary: Confidential
Status: Expired

About the Role

Our client, in the Retail industry is looking for a candidate who is willing to learn and grow to join our team as a Digital Marketer.

Duties and Responsibilities:

  • Development of brand awareness and online reputation through content management
  • Identify brand ambassadors, bloggers and influencers to work with for brand awareness, photo shoot and promotions.
  • SEO (search engine optimization) and generation of inbound traffic through google analytics
  • Cultivation of leads and sales through Jumia and Website. Ensuring targets have been met.
  • Manages the company Facebook Twitter and Instagram by ensuring daily interaction and posting of relevant marketing data
  • Managing the company website by ensuring all the photos posted are up to date and current
  • Tracking conversion rates and making improvements to the website.
  • During holidays and special occasions, liaise with the graphic designers to come up with post to be shared by all branches to the Whatsapp groups and social media platform
  • Device ways of expanding the online sales to other countries through online sales platforms
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Provide excellent customer service to all online clients and obtaining feedback on products
  • Coordinate with other online marketing platforms such as Jumia and Masoko and find ways of expanding the sales.
  • Provide customer segmentation reports and ensure follow up in order to convert sales.
  • Identify events where the company can partner in order to achieve brand awareness

    • Qualifications and Requirements:

  • Diploma in marketing, visual communication, Digital Marketing or equivalent
  • At least 2-3 years of working experience as a digital marketer in a busy company
  • Proficiency using design software e.g. Corel draw, Adobe photo shop & Adobe illustrator, MS Office Products
  • Team player who can inspire and positively contribute the company culture
  • Experience in social media/web Administration desired.

    • How to Apply

    Interested candidate should send their CVs to [email protected] with the email subject as Digital Marketer.

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